On 22^nd May 2024, Artemis Business Care visited the Saudifood Show 2024 trade show in Riyadh.

The visit gave way to meetings and discussions with the French companies exhibiting on the “Taste France” pavilion set up by Business France, including:

• Carambar & Co (Lutti)
• Charbonneaux Brabant
• Chevalier Maurice
• Corsiglia
• Dragées Reynaud
• Elabor (Gautier)
• Eurodélices
• Faye Gastronomie
• France Macaron
• François Doucet Confiseur
• Laita Nutrition
• Le Petit Beret
• Mademoiselle Dessert
• Maison Francis Miot
• Maison Roucadil
• Sabarot France Alimentaire
• SAS Savel
• St Dalfour

Artemis Business Care also met with other exhibitors from Vietnam, Thailand and other countries.

SaudiFood Show is Saudi Arabia’s largest food and beverage sourcing event, spread across 44,000 sqm, bringing together more than 1,000 exhibitors from 97 countries, representing more than 10,000 brands.

SaudiFood merges several events and shows under one roof:

• -The Saudi Food Summit, which gives way to conferences, presentations and panel discussions from top world experts in the food sector, and Saudi industry leaders and key players.
• -The Saudi Foodpreneur, which targets Saudi and foreign entrepreneurs on the food and beverage sector, offering them valuable insights and networking opportunities.
• -Top Table Saudi, which offers demonstrations and sharing of experience by renowned chefs in Saudi Arabia and beyond.
• -YouthX Saudi, which in a competition between young chefs from the Kingdom, organised in collaboration with UNEP. Through their groundbreaking ‘Recipe of Change’ initiative, the aim is to amplify awareness on food waste and sustainability in the world of culinary.
• -SaudiFood Trend Trail, which allows visitors to discover innovations and ground-breaking innovations in the food sector.

The Saudi agro-food sector is expected to grow by 4% annually in the next 10 years, driven by a young and expanding population, and by a very positive business environment. The Saudi food and beverage market’s value reached US$ 23.48 bn in 2024 and will amount to US$ 27.83 bn. in 2029. It sill depends at more than 80% on imports and offers unique opportunities to French and foreign companies.

This development of and focus on the agro-food sector is illustrated by the numerous trade shows organised every year in Saudi Arabia including:

• Saudi Food Expo / 12-15 August 2024
• Foodex Saudi / 16-19 September 2024
• InFlavour / 1-3 October 2024
• Saudi Agriculture / 21-24 October 2024

If you too are eager to benefit from the opportunities offered by the Saudi food and beverage sector, and are in need of support and representation, please contact us to know more about our services.